Quantcast

Subway Going All Out To Regain Its Reputation

Subway is making the biggest menu change in its history

CNN Business – After years of declining sales, Subway is hoping to reintroduce itself to customers and convince them to give its sandwiches a shot.

Next week, Subway restaurants across the country will unveil an updated menu designed to improve items across the board. The chain says the move is the biggest menu change in its history.

The revamp includes new recipes for the chain’s Italian and multigrain breads, as well as new sandwich toppings.

The chain is also tweaking items already on the menu. Subway’s bacon, for example, will now be hickory-smoked, and its turkey and ham sliced more thinly. It’s also bringing back past items like rotisserie-style chicken and roast beef.

To encourage customers to try the new ingredients, thousands of restaurants plan to give away up to one million free sandwiches between 10 AM and 12 PM on July 13. The chain is also updating the look of its app and partnering with DoorDash to let customers order delivery directly from the Subway app.

...article continued below
- Advertisement -

Some shoppers once considered Subway to be an affordable, relatively healthy option — they could load their sandwiches with their preferred mix of veggies and protein without breaking the bank. But in recent years, competition in the fast casual space has helped edge Subway out.

“We want to make a loud enough bang … to draw those people back to give us another look,” Subway CEO John Chidsey told CNN Business.

With the new menu, Subway is courting those customers and hoping to please its franchise operators.

Bringing customers back

Subway is rolling out new and updated ingredients.

According to the foodservice research and consultant firm Technomic, sales at Subway’s US locations have been falling in recent years.

...article continued below
- Advertisement -

System-wide sales at Subway’s US locations were $12.3 billion in 2013, which was its best year of the past 15, and about $8.3 billion in 2020, according to Technomic’s analysis … Click here to read more. 

- Advertisement -
- Advertisement -

TRENDING

Pentagon Preps For Mandatory Vaccine Enforcement

WASHINGTON (AP) — Defense Secretary Lloyd Austin is vowing he "won't let grass grow under our feet" as the department begins to implement the...

Whistleblowers: Biden Admin Told Them to ‘Downplay’ COVID Outbreak in Migrant Facility

HEADLINE USA – Two whistleblowers who worked at a migrant detention facility in El Paso, Texas, said they were instructed by top Biden administration...

Kentucky Officials Vow to Resist Democrat Gov.’s Mask Decree

(Headline USA) Several Kentucky Republicans slammed Democrat Gov. Andy Beshear over a controversial mask requirement for state workers and announced that they would not...

Biden’s Mask Rules Are For You, Not For Him

PATRIOTIC VIRAL NEWS – The GOP War Room shares that while his administration pushes for mask mandates, President Joe Biden mingled with dozens of...

Tech Billionaire Plans Brain-Implanted Computer Chips

Neuralink has been seen to work in primates. In April, the company released a video of a macaque playing a videogame after having the chips implanted in its brain.

People Get This Wrong About HIPAA Privacy Rules

THE CONVERSATION – The Health Insurance Portability and Accountability Act’s Privacy Rule is a federal law prohibiting health care providers, businesses and the people...

Former Trump Health Official Urges Americans To Get Vaccinated

If you aren't vaccinated and haven't had COVID, you will get Delta variant: Brett Giroir

Top US Priest Caught Cruising Gay Bars, Exposing Catholic Culture War

(THE CONVERSATION) It had all the hallmarks of a sensationalist tabloid sting. On July 21, 2021, an article appeared alleging that a senior U.S. priest,...

Japan Expands Virus Emergency Amid Games

TOKYO (AP) — Japan expanded a coronavirus state of emergency to four more areas in addition to Tokyo on Friday following record spikes in...

People Of Faith Are Finally Embracing Vaccines

CHRISTIANITY TODAY – Americans with a faith are becoming increasingly accepting of the Covid-19 vaccine, research has found. The study by the Public Religion Research...
- Advertisement -