Former Anheuser-Busch Exec Warns More Layoffs Could Occur Amid Bud Light Struggle

What if failed InBev CEO Michel Doukeris (salary, $1.39 million) not only apologized for the Dylan Mulvaney travesty but pledged to give ten percent of Bud Light sales to the Family Research Council for 90 days? – HEADLINE HEALTH

THE EPOCH TIMES – A former Anheuser-Busch executive warned that Bud Light’s continuous decline in sales will lead to more layoffs amid a months-long boycott that was initiated in early April, saying that “more employees” could be “at risk.”

The executive, Anson Frericks, a former president of operations for Anheuser-Busch, recently spoke with Fox Business Network’s “The Claman Countdown” and said that Anheuser-Busch CEO Brendan Whitworth should have responded differently to the ongoing controversy.

Mr. Frericks said that Mr. Whitworth should have responded by saying, “‘We wouldn’t do this again ’cause we’ve lost billions of dollars of market cap. Our brands are down almost 30 percent, and all of a sudden, we’re putting a lot of our suppliers at risk, and they’re laying off hundreds of people from jobs at some of their suppliers.’”

“I think there’s going to be some permanent damage to this brand,” Mr. Frericks told Newsweek on Wednesday. “Unfortunately, I think it’s going to be a long way to go to get back the market share they lost and a lot of headwind in front of them.”

Mr. Frericks added, “I project that sales are not going to improve and potentially could get worse” amid data showing that the light beer saw yet another decline in sales in the week ended July 1. Data from Bump Williams Consulting citing Nielsen IQ showed a 28 percent drop for that weekly period as compared with the year-ago period.

Anheuser-Busch execs continue to paint their problems as a boycott, oblivious to the fact that many of their former customers have no intention of ever returning to the ‘woke’ company’s brands. – HEADLINE HEALTH

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The former executive, who left several years ago, predicted that Anheuser-Busch is suffering “permanent damage” from the boycott, adding that “the contagion is spreading from Bud Light to their other brands and that means not only Bud Light but a lot of the other brands in their portfolio are also going to be losing shelf space.”

He is referring to supermarkets’ decisions on whether to stock the beer or not due to declining sales.

“There’s going to be more employees at risk if we don’t find a CEO who can somehow address the situation … ”

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Understanding and Responding to the Transgender Movement

Dale O’Leary and Peter Sprigg

Family Research Council – In recent decades, there has been an assault on the sexes.

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That is, there has been an attack on the previously undisputed reality that human beings are created either male or female; that there are significant differences between the sexes; and that those differences result in at least some differences in the roles played by men and women in society.

The first wave of this attack came from the modern feminist movement and the second from the homosexual movement.

The third wave of this assault on the sexes has been an attack on a basic reality–that all people have a biological sex, identifiable at birth and immutable through life, which makes them either male or female.

The third wave ideology is known as the “transgender” movement. This paper offers a description and critique of that movement and ideology. Part I addresses the psychological and medical issues involved; Part II will address the public policy issues.

Read the Full Publication

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