The Impossible Burger Is NOT Healthier

Tony Webster, CC BY-SA 2.0

“‘Clean eating’ is such a sham” – “it’s only about helping a corporation’s bottom line”

Fast food’s meatless marvels are just P.R.

Sept. 8, 2019

NBC News – Fast-food restaurants across the country are embracing a meat-free mentality nowadays, with several big brands adding meatless sandwiches to their menus.

Burger King was among the first to do so, partnering with plant-based burger brand Impossible Foods to create the Impossible Whopper.

Many other brands since then have announced that they will be following suit.

Subway said they are introducing plant-based meatballs from Beyond Meat to create the Beyond Meatball Marinara Sub.

“Switching from meat-based fast foods to meat-free isn’t likely to help your health.”

White Castle’s Impossible Slider, Carl’s Jr.’s Beyond Famous Star, The Cheesecake Factory’s own Impossible Burger, Del Taco’s Beyond Meat tacos and now KFC’s Beyond Chicken are all meat-free options here now or forthcoming for the person looking to grab something a little healthier on the go.

The challenge here is that these offerings aren’t actually any healthier.

  • The Impossible Whopper, for instance, not only has comparable caloric and fat levels as its meat-based counterpart, but it has more salt per serving; the Del Taco options are comparable.
  • The Impossible Slider has more calories, more fat and more sodium than the meaty original (before you add cheese to either).

In fact, when you start to compare all of these offerings to their meat-based counterparts, you realize it’s the same story no matter what brands you’re talking about — you might possibly save a few calories or carbs, but you’ll probably get way more salt.

Switching from meat-based fast foods to meat-free, then, isn’t likely to help your health.

As always, it’s only about helping a corporation’s bottom line. In an era in which the public is becoming more aware of the consequences of climate change, the conversation will inevitably turn to livestock, factory farming and the side effects of satisfying the American appetite for beef:

The greenhouse gas emissions from livestock make up an estimated 14.5 percent of all global greenhouse gas emissions … Read more. 


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